Tea enterprises have benefited a lot from the public's favor-Pu 'er shines brilliantly in the main venue of the theme activity of "Tea and the World Sharing Intangible Heritage" in 2024.

From September 25th to 27th, a three-day theme activity "Tea and the World Sharing Intangible Heritage" in 2024 was held in Pu 'er. A total of 26 tea enterprises in Pu 'er City participated in the exhibition, which provided a valuable platform for tea enterprises to promote and sell tea, brought great opportunities for tea enterprises to seek development, and let local citizens immerse themselves in the unique charm of Pu 'er tea culture.

"The tea enterprises participating in this exhibition on behalf of Pu 'er include not only leading enterprises, but also brand tea enterprises, as well as tea start-ups and rural cooperatives. For them, this event is a rare opportunity for publicity, exchange and cooperation." Wei Dai, the organizer of Pu 'er tea exhibition area, said that they can understand the needs of young people in this activity, which is very helpful for product innovation. Citizens can also drink many kinds of tea here, enriching everyone's experience.

Pu 'er Huayu Tea Industry Co., Ltd. is one of the exhibitors of this Pu 'er intangible cultural heritage project. Zhao Huaqiong, the chairman of the company, is the provincial inheritor of "Pu 'er tea making skills and tribute tea making skills". Zhao Huaqiong said: "We will show you the production skills of group tea, publicize and popularize healthy products to drink Pu 'er cooked tea, make Chinese people fall in love with Pu 'er tea, and reshape the Pu 'er taste of cooked tea. At the same time, I also observed the performances of non-genetic inheritors from all over the country on their respective non-legacy projects, which benefited a lot. "

It is worth mentioning that Chopinqing Tea Industry Co., Ltd. in Zhenyuan Yi, Hani and Lahu Autonomous County has gained an unexpected surprise. Chairman Chen Zongliang told the reporter: "I thought it was just a publicity and promotion, but I didn't expect to come to my house for more than 200,000 yuan in three days. At the same time, I also saw a lot of big coffees in the tea industry. This exhibition is worthwhile! "

Jin Yu, the manager of Lanya chayuan, who has been devoted to tea professional training, told the reporter that during the activity, many like-minded friends were made, and everyone shared their experiences in tea art and their love for intangible cultural heritage, which not only broadened their social circle, but also gained some inspiration and reference. I hope to have more opportunities to participate in such activities in the future and contribute to the protection and inheritance of intangible cultural heritage.

Not only that, in the Pu 'er tea exhibition area, there are endless tea merchants who come to visit, taste tea and negotiate. The tea fragrance in the exhibition area is overflowing, and tea friends are attracted by various types of Pu 'er tea, carefully taste it and praise it frequently. "Pu 'er people are so blessed that they can see so many non-legacy tea products at one time, especially as Pu 'er tea people, which broadens our horizons, which will be a qualitative leap for Pu 'er tea enterprises and tea people, and also the greatest welfare for the citizens." Hu Lan, secretary general of Pu 'er Tea Association, said.

Ms. Li, a Pu 'er citizen, also said: "I can't go to so many places at one time. This time, I can taste the top tea products from all over the country at my doorstep. I am very happy as a Pu 'er person with such a platform."

Laiyuan, Zeng Lin, Yu Fei.

Editing Zhang Jingqi

Supervisor Chen Jingfeng

Original title: "Tea enterprises have benefited a lot, and the public has favored them-Pu 'er shines in the main venue of the theme activity" Tea and the World Sharing Intangible Heritage "in 2024"